News and Articles
Building Email Lists
May 10 2011
Many people are put off doing B2B email lead generation campaigns because they don't know how to get the contact data. Here's a quick summary of your options:
1. Use your website to encourage visitors to sign up to receive your newsletters. Make sure the sign up process is easy and don’t ask for too much information. If you use a web analytics tool you can test and fine-tune the design of the sign-up process.
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Experience
Marketing Outsourced is managed by Jemma Browning - MCIM, Chartered Marketer and supported by her team of excellent suppliers built up over the last 14 years. Prior to setting up Marketing Outsourced in 2003, Jemma was head of marketing for a software company.
